In one of my earlier articles published in eLearning Industry portal on Aug 30th’14, I had shared a case study on the benefits of Gamification in learning (through a serious game concept).
Gamification In Learning
In this article, I am sharing another case study using the same content (on Account Management Fundamentals) but re-designed using an Avatar-based approach. I will also share the gains that accrued with this enhanced approach.
While Gamification has been applied in several domains, our focus has been on its application in learning. The games that we design are therefore geared to meet definite learning outcomes and our Gamification strategies broadly map to:
- Tasks or concepts that are overlaid on the learning content but are
not related to the content
- Contextual tasks or concepts that are overlaid on the learning
content Partial Gamification (notably in inline checks and end of